Hi there. I'm Becca.
I'm graduating in May and I would love to find a job in New York City. So far, I have experience in several different areas of the advertising industry. I've tried my hand at graphic design, external relations, and new business -- but strategy is my true passion.
I want to be a planner because I love people. I think it's fascinating how each and every one of us makes decisions differently, and I want to help brands find out what exactly makes their consumers tick. Once you know how your audience thinks, you can really engage with them on a personal level. A brand can be just as unique as a person, so shouldn't brand personalities reflect that?
I'm an answers person. I have a million questions every day, but I'm not the type to just let them go unanswered. I'm constantly curious and constantly learning.
Want to know more? Check out the pages above.